Web Design + Development · $500 · 5 Days
$500. Five pages. Five days. Without WordPress.
Five pages, one form, built on SGEN — the platform that retires your WordPress stack. Your first month on SGEN is free, then $19/mo (the whole stack, for less than one WordPress plugin bill). Live in five business days from your kickoff call.
- Live in 5 business days, not 5 months.
- $500 to build, then $19/mo for the whole platform (free for your first month).
- No WordPress: nothing to update, no plugins, no agency retainer.
Real Pages, Real Industries
What we'll actually build for you.
Six examples across the four packages below. Stylized, but every one of these is a structure we ship every week. Pick the one that looks closest to the business you're running. The mockups are intentionally compact; the live builds get full layouts, real copy, real images.
The real story
Cheap is the hook. Performance is the point.
Anyone can build you a $500 website. Almost nobody can build you a fast, conversion-optimized site in your industry and hand you a bill for $500. Here's why we can.
01
The infrastructure
No WordPress. So none of WordPress's problems.
SGEN is a from-scratch platform built to replace WordPress, not patch it, so it carries none of WordPress's baggage. Nothing silently breaks at 2am, because there's no plugin soup to break.
- No plugin conflicts. No update-roulette. No "which plugin killed the checkout" detective work.
- Pages load instantly, not after the 30-second wp-admin spinner you've memorized.
- Version-controlled and built to scale without a ceiling.
- Modules WordPress still can't touch, built right in.
And the real kicker: if you or your dev can run WordPress, you already know how to run SGEN. Same muscle memory, none of the headaches. Keep what you liked, stop fighting what you didn't.
02
The formula
We've built this 1,000+ times. We don't guess.
We don't start from a blank canvas. We start from a formula, refined across more than a thousand client sites and fourteen years of doing this for real money.
- Engineered for SEO performance, conversion-rate optimization, and behavioral psychology, not decoration.
- A proven playbook for every industry and every conversion goal.
- Custom to your brand, but never a shot in the dark.
Yes, your site is custom. No, we're not casting a line and hoping for a bite. Hand us your brand essentials, and we already know exactly what to build, and why.
03
The engine
Hand-built for 7 years. Now AI does the heavy lifting.
We're not just software developers. We're AI developers. Seven years building SGEN by hand, and we never stopped.
- In-house AI systems do most of the heavy lifting, with more precision than a full team could hit by hand.
- Agency-grade output at software speed, on every single build.
- Our people didn't go anywhere. They got promoted to pushing the limits of what the AI can output.
You get the judgment of a senior team and the throughput of a machine, on the same $500 build.
04
The track record
The final form of a decade-plus agency.
We've run successful agencies for fourteen years. One is the largest of its kind in its entire industry. This isn't a startup's first swing.
- #1 rankings across nearly every keyword category we've touched.
- Ad-campaign and conversion-page benchmarks broken more times than we can count.
- Over $1 billion a year in portfolio-wide revenue, under management right now.
We rebuilt the biggest CMS on the market because we decided it wasn't good enough. SGEN is the coming-out of all of it: an enterprise platform built for results, now for a fraction of what they used to cost.
1,000+
Client sites built by hand, all-time
$1B+/yr
Portfolio-wide revenue managed
14 yrs
As working agencies, not a startup
7 yrs
Building the SGEN platform by hand
What a 2026 agency looks like
You're not buying a cheap website. You're buying fourteen years of agency firepower.
Actual fucking results,
for a fraction of what they used to cost.
Why $500 Works
Five hundred dollars, five days. Because we don't pay the WordPress tax.
We can build for $500 because we don't pay the three taxes that keep WordPress slow and expensive. Here's each one.
-
Tax #1
The Plugin Tax
A typical business WordPress site runs 20–30 active plugins. Each one a license fee. Each one a security hole. Each one another vendor you depend on.
"Before you know it, your WordPress site is carrying the weight of 30+ plugins, each adding its own load of scripts, CSS, and backend bloat. By the time an Elementor-heavy page finishes rendering, you could've hand-coded it in pure HTML and CSS and still had time to grab a coffee." — Terry H., dev.to, 2025-12-04 -
Tax #2
The Maintenance Tax
Industry-average WordPress maintenance retainer: $246/month. Most small-business agencies bill $200–$500 a month just to keep the site alive. That's $2,400–$6,000 a year before the site has earned you a dollar.
"There were days I was even scared of opening wordpress admin panel, scared of looking at plugins and updates." — Amit R., Medium, 2024-10-29 (14 years on WordPress) -
Tax #3
The Broken-By-Update Tax
One plugin pushes an update. The site goes down. You find out from a customer who can't check out. Real receipts, real plugins, real outages.
"Once invested in WordPress's plugin ecosystem and workflow tools like Elementor, migrating clients becomes nearly impossible." — Itamar T., dev.to, 2025-02-16
WordPress isn't a website. It's a part-time job you hired yourself to.
Packages & Pricing
Pick the package that fits the business you're actually running.
Four packages, four starting prices. Start at $500 for a static local-biz site. Ecom and funnel work needs more wiring, so they cost more. Every tier ships in 5 business days from kickoff.
Basic
Local biz · Consulting · Services
From
$500
one-time
- 5 static pages
- Simple contact form included (advanced booking form available, $100)
- Google map on Contact
- Mobile responsive default
- 1 month free SGEN platform, then $19/mo
Fits: dental, restaurant, law firm, consulting, real estate, fitness, professional services
Get StartedLead-Gen Funnel
Ad traffic · Coaches · Consultants
From
$750
one-time
- 5-page funnel (Landing / Offer / Proof / Long-form / Booking)
- GHL booking calendar fully wired
- 3-email lead nurture sequence configured
- UTM-aware tracking on every CTA
- 1 month free SGEN platform, then $19/mo
Fits: coaches, consultants, agency lead-gen, info-product launches, B2B SaaS LPs
Get Started
Most Picked
Ecom Starter
Online store · Up to 10 products
From
$850
one-time
- 5 pages + product catalog
- Up to 10 products loaded
- Stripe payment gateway wired
- Cart + checkout + order emails
- 1 month free SGEN platform + Ecom suite, then $19/mo + $42/mo
Fits: apparel boutiques, single-product brands, candle/soap makers, supplement startups, Etsy graduates, DTC starters
Get StartedEcom Pro
Multi-product brands · Growing stores
From
$1,500
one-time
- Catalog with up to 50 products
- Stripe + PayPal (2 gateways)
- Reviews + customer accounts
- Coupons + abandoned-cart emails
- 1 month free SGEN platform + Ecom suite, then $19/mo + $42/mo
Fits: growing apparel brands, multi-product CPG, supplement growth stage, DTC scale stage
Get StartedNeed more than the four? Custom from $2,500.
Multi-location chains, HIPAA-eligible healthcare, membership communities, marketplaces, B2B portals, subscription billing, headless integrations. We run a 30-minute discovery call and quote the build. Same 5-day-per-package cadence; bigger scopes ship in stages.
What the alternatives cost.
- Most agencies: 5-page small-business site
- $2,000–$5,000+
- WordPress + plugins + monthly maintenance retainer
- $246/mo avg · forever
- DIY with WordPress + tutorials
- ~1 week + a fragile site
$500 to $1,500, one time, depending on what you're building. The full 5-day build, 1 month of SGEN free, then $19/mo, versus $200–500/mo on WordPress forever. You own the design. The WordPress tax stops here.
Need More?
Everything you can
bolt on.
One-time upgrades, grouped by when buyers usually reach for them. Open a category to see what is inside.
Your build already includes copywriting, imagery, content migration, and the full WordPress-to-SGEN rebuild. These are only for when the scope grows.
Additional Page$100 per page
Any extra page beyond the 5 included. Designed, built, copywritten, imagery sourced, published.
Booking Form Upgrade$100 one-time
Calendar-wired booking (Calendly, Cal.com, GHL) instead of the contact form. Slots, confirmations, sync.
Branding Kit$499 one-time
Logo, color palette, typography, and a brand guidelines doc to keep everything consistent.
Logo Cleanup$199 one-time
Bring your logo in any format. We rebuild it web-ready: SVG, PNG, transparent, light + dark.
Tracking Setup$249 one-time
GA4, Search Console, Tag Manager, Meta Pixel + Google Ads tag, all wired and verified firing.
Google Workspace Email$149 one-time
Pro email at your domain. MX records configured, up to 5 mailboxes, send + receive verified.
Schema + Technical SEO$199 for 5 pages
+$29 per additional page. Schema, sitemap, robots.txt, Search Console verified. The SEO foundation.
Press Release$349 one-time
Written and distributed to news outlets. For launches, milestones, funding, or partnerships.
Additional Products (Standard)$99 per 5 products
5 products loaded: descriptions formatted, images placed, Stripe wired. One image set, one price.
Additional Products (Variants)$149 per 5 products
Same, but each product carries variants: size, color, material. Variant pricing, inventory + images.
Advanced Product Setup$299 per 5 products
Bundles, subscriptions, configurable products, custom fields, conditional pricing logic.
Shipping + Tax (Basic)$149 one-time
Flat-rate, up to 3 zones, one tax rate. For simple single-state sellers.
Shipping + Tax (Standard)$349 one-time
Multi-state, weight or zone rates, all 50 states via TaxJar, basic carrier integration.
Shipping + Tax (Advanced)$699 one-time
International, customs, real-time carrier rates, VAT/GST, multi-warehouse routing.
Additional Funnel Variant$499 one-time
A second complete funnel: landing, offer, proof, long-form, and booking pages.
Order Bump + Upsell$499 one-time
Post-purchase upsell wired into checkout. The bump offer, upsell page, and downsell flow.
Quiz / Assessment Funnel$499 one-time
Conditional-logic quiz, scored outcomes, segmented tagging, personalized result pages.
Multi-Language Setup$349 for 5 pages
+$29 per page, per language. Translation infra, hreflang, per-language URLs. You provide translations.
CRM Integration$99 one-time
Forms wired to HubSpot, GHL, Salesforce, or Pipedrive. Lead tagging + automation triggers verified.
Zapier / Make Automation$99 per automation
Each zap or scenario configured and tested. Connect any tool to any other tool.
Marketing, When You're Ready
Recurring growth, bolted onto your SGEN site.
Add none. Add all. Priced above the freelancer floor and far below the named incumbent. Built for the operator who has been burned by both.
Local SEO
$399/mo per location
300 directories. GMB. Reviews. All in.
- 300+ directory citations (200+ live per location)
- Google Business Profile optimization + management
- AI-drafted GMB review responses, monthly
- On-page local SEO: schema, NAP, geo signals
- NAP monitoring + monthly performance report
+$349/mo each additional location
Organic SEO
$449/mo per 5-page stack
Blogs, city pages, service pages.
- Technical + on-page SEO across the 5 pages
- Keyword targeting + search-intent mapping
- Backlinks built monthly + guest posts placed
- 1 press release per year, written + distributed
- Light monthly refresh + performance report
+$349/mo each additional 5-page stack
Content Creation
$399/mo starting
4, 8, or 12 posts a month.
- Blog posts or content pages, your choice
- Image sourcing for every post
- On-page SEO + internal linking baked in
- Topic research + keyword targeting
- Published straight to your SGEN site
Light 4/mo $399 · Standard 8/mo $749 · Aggressive 12/mo $999
Google Ads
$500–1,500/mo + spend
Built, tested, scaled. By application.
- Full campaign build, targeting + creative
- A/B testing across ads + landing pages
- Conversion tracking: GA4, pixels, server-side
- Bid management + budget pacing
- Monthly report + strategy call
$1,000/mo minimum ad spend
Meta Ads
$500–1,500/mo + spend
Facebook + Instagram. By application.
- Facebook + Instagram campaign build
- Creative strategy + ad-variant testing
- Audience targeting + lookalike building
- Meta Pixel + Conversions API setup
- Retargeting funnel + monthly report
$1,000/mo minimum ad spend
GMB Review Response
$79/mo standalone
Never leave a review unanswered.
- AI-drafted responses to every Google review
- Human review + approval before publishing
- Every new review answered within 24 hours
- Monthly review-velocity report
Free inside Local SEO
Same interface. Different platform.
If your WordPress dev can edit WordPress, they can edit SGEN. Today.
We built SGEN's editor to feel identical to WordPress on purpose. Left nav. Posts and Pages. Add New button. Same muscle memory. Zero learning curve. Any WordPress developer or content editor on your team is productive on day one.
WordPress Admin
/wp-admin
Pages Add New
Title
Author
Date
Home — Front Page
About
Services
Contact
SGEN Admin
app.sgen.com/admin
Pages Add New
Title
Author
Date
Home — Front Page
About
Services
Contact
You change platforms. Your team doesn't change workflows.
Same content list. Same "Add New" workflow. Same Pages and Posts split. Same media library. The plugins menu becomes the modules menu, the appearance menu becomes site design, and everything else is exactly where your team expects it. Zero training. No "ecosystem lock." Move when you're ready.
Real Customers. Real Numbers. Real Receipts.
Sites at scale. Built on SGEN. Not WordPress.
Watch sports card breaks live
TheBlez.com
External client · Live ecom + streaming at scale
$70M
in revenue last year
30–40k
orders / month
One of the largest live-streamed sports-card retailers in the country. Every order, every break video, every checkout runs through a site we built and they operate on SGEN. Zero plugins, zero downtime calls on Saturday nights.
#1 marketing agency in cannabis
Dispenza.com
Our own agency · Retail cannabis
500+
dispensary locations on SGEN
100%
of client sites on SGEN
The largest marketing agency in retail cannabis. Over 500 dispensary locations live on SGEN. Since 2012. Every Dispenza client site, not one on WordPress.
Patient growth, guaranteed
MediMarketing.com
Our own agency · Healthcare · HIPAA
200+
active healthcare clients
100%
HIPAA-eligible on SGEN
Our healthcare-vertical agency. Over 200 active clients running Local SEO, Meta Ads, and Google Ads campaigns — all built and managed on SGEN. Every site HIPAA-eligible, BAA included. No third-party HIPAA-as-a-service stitched on top.
Recently Shipped
We've built it for every kind of business.
Real sites, every industry, every package. Click any one to open the live build.
Real Estate · Funnel pkg
Coast & Crown Realty
$1.8M
in attributed deals in the first 60 days post-launch
B2B SaaS · Basic pkg
Quill SaaS Marketing
2x
qualified demos / month vs. WordPress + HubSpot site
Fitness Studio · Basic + booking
Polestar Fitness
137
new memberships from the site in 30 days
DTC Skincare · Ecom Pro · 50 SKUs
Solera Skin
2.4x
site speed vs. their old WP + WooCommerce stack
Indie apparel · Ecom Starter · 10 products
Halden Studio
$12.4k
pre-launch pre-orders, all from the new site
Modern Oaxacan · Brooklyn · 5 pages
Casa de Maria
68
reservations in week 1 via the OpenTable embed
Family Medicine · HIPAA + portal · Custom
Northside Family Health
17 yrs
off WordPress + Divi + 23 plugins after one rebuild
Dental Practice · Main Street · 5 pages
Brightwell Family Dental
41
new patient bookings in week 1 from the new site
Fee-only RIA · San Francisco · 5 pages
Reid Capital Partners
$14.8M
in new AUM signed in month 3 from 6 households onboarded
What Buyers Say
What happy customers say.
300+ builds shipped from this page. Every quote below is from a real owner running their business on the site we built. Names, faces, and outcome numbers as they were last reported.
★★★★★
We left WordPress after the Yoast 19 update broke the site three Saturday nights in a row. SGEN team had us back up in five days, no plugins to babysit. My ops manager actually slept through last weekend.
$5k
in agency retainer fees / yr saved by moving off WP
★★★★★
I have signed 4 founder deals off the new site already. Old WordPress site had been live for 6 years and the contact form had been quietly broken for 8 months. Eight. Months.
★★★★★
SGEN built the entire Halden site, hooked Stripe, hooked Klaviyo, took my product photos straight from Dropbox, and we had pre-orders rolling 4 days after the kickoff call. I was prepared for the standard agency runaround. None of it happened.
$12.4k
pre-launch pre-orders, all from the site
★★★★★
For 17 years our clinic ran on a Divi site with 23 active plugins. The HIPAA story alone scared me into staying. SGEN's BAA was on the contract before kickoff. Two weeks in I forget what WordPress even was.
★★★★★
My partner runs ops and was certain $500 was a lead-magnet bait price. The final invoice was $500. They built the site, hooked the kit, shipped it, and walked. We are still pinching ourselves.
$500
final invoice. Zero upsells. Just delivery.
★★★★★
86 percent more reservations than the Squarespace site, in week two. I keep checking the analytics waiting for the bottom to drop out and it just hasn't.
★★★★★
We are a 22-person construction firm. The old WordPress lead form went to a generic inbox nobody watched. SGEN routed everything to the project managers, tagged by service, with a follow-up template. We close more bids.
+38%
bid close-rate after lead routing changed
★★★★★
My WordPress site had been broken for two weeks. My dev was on vacation. SGEN rebuilt it in 4 business days for $750 and now I do not need a dev. I do not miss having a dev.
★★★★★
Booking conversion was the whole reason we changed platforms. We are at 137 new memberships in the first month and the upsells inside the platform are doing more than the email tool we used to pay $129/mo for.
137
new memberships in month 1
★★★★★
We do B2B SaaS marketing. We have looked at every modern site platform. SGEN's $500 build replaced our WordPress + HubSpot CMS Hub stack and our demo conversion doubled. I am now selling the platform to my clients.
★★★★★
Naomi here. I had a stack: WordPress + Acuity + Mailchimp + Squarespace ecom on a subdomain. It was a graveyard. SGEN consolidated all of it. One bill. One login. One booking experience. Recurring rebookings up 41%.
+41%
recurring client rebookings (90-day window)
★★★★★
I run a single-origin coffee operation out of Portland. The whole reason I had stayed on WP was that my newsletter integration "worked." SGEN had the same Klaviyo flow live the same day. My subscribers tripled in 2 months.
Connects with the tools you already pay for.
One-click integrations · API · Zapier
Stripe
Mailchimp
Klaviyo
HubSpot
Calendly
Acuity
Zapier
Make
ActiveCampaign
ConvertKit
Square
QuickBooks
Twilio
Slack
Meta Pixel
GA4
Google Tag
Dutchie
DoorDash
Resy
OpenTable
Shopify Pay
Apple Pay
PayPal
If it has an API, we connect it. Anything not listed gets stood up via Zapier or a one-time hook during your build. No "we don't support that" calls.
Built by people who left WordPress and never looked back.
Common Questions
The objections we get the most.
How long does the build actually take?
Five business days for the five-page base build, and it scales from there: even a heavy 50-100 page site or a 200-product store is about two weeks, with brand-new-from-scratch builds taking a little longer. Faster if your content is ready when we start; slower only if you delay sending copy, images, or feedback (the clock pauses on customer delays over one business day). The 5-day guarantee applies to the five-page base, from kickoff, not from booking.
What if I need more than 5 pages later?
Each additional page is $100, flat. Two business days per added page. No project re-quote, no agency back-and-forth. You ask for a page, we add a page, you pay the page rate. There's no cap.
Why does the Ecom package start at $850 instead of $500?
Ecom Starter is $850 because it includes the SGEN Ecommerce module setup: product catalog, Stripe payment gateway wired, cart, checkout, and order-confirmation emails. That's $350 of additional configured work on top of the Basic $500 5-page build. Equivalent WordPress + WooCommerce builds run $1,500–$3,500 and require a $200+/mo retainer to keep alive. Ecom Pro at $1,500 adds PayPal, reviews, customer accounts, coupons, and abandoned-cart emails.
What's the Dutchie partnership about, and does it matter for my build?
Dutchie is the largest ecommerce + POS platform for retail cannabis in North America — 6,500+ dispensaries doing $15B+ in annual sales. SGEN is the technology and integration partner Dispenza (our cannabis-focused agency, 500+ dispensary locations on SGEN) uses to build and manage those sites. For your build, this means: if SGEN handles the compliance, traffic, and integration demands of cannabis retail at that scale, it can absolutely handle your local biz or ecom site.
Can I bring my own domain?
Yes. Point your existing domain at SGEN, we handle the DNS setup. If you don't have one, register one separately (most domains run $12–$15 a year at GoDaddy or Namecheap). That's not part of the $500.
What's NOT included in the $500?
Domain registration, paid stock-image licenses (we use free stock by default), the marketing add-ons listed above, and a branding kit if you don't have one yet. Everything you need for a live, working, 5-page site on SGEN is in the $500.
Does SGEN cost something monthly after the build?
Yes, and it's the best part. Every build includes a free first month on the platform, every package. After that, the SGEN platform is $19/mo: hosting, CMS, visual builder, and every module, one bill. That single $19 replaces the entire WordPress stack (hosting + plugins + maintenance retainer) that runs $200–500/mo, forever. Your site is hosted on SGEN, which is what keeps it fast, secure, and maintenance-free.
Do I own my design?
Yes. The design we create for you is yours, and you can use it anywhere you like, on or off SGEN. The live site itself is built and hosted on SGEN, so it isn't a file you download and move to another host. That's exactly what keeps it fast, secure, and maintenance-free: you own the look, we run the engine.
Is this WordPress underneath?
No. SGEN is a from-scratch platform. Not WordPress with a skin. Not WordPress with a managed-hosting layer. A different platform. That's the whole point.
What's the conversion tool I get? Form? Booking?
Default is a contact form wired straight to your inbox via GoHighLevel. If your business needs a calendar booking instead (consultants, service businesses, healthcare), upgrade to the Booking Form add-on at checkout for $100 one-time.
Book Your Build