For agencies
Run every agency website from one client dashboard.
Run every agency website you build for clients from one control center: provision, monitor, and jump into any client site. Log in as any client in one click, give your team and your clients the right role, and clone a finished build onto the next account. Hosting, security, and the dashboard itself are built into every plan.
This is the Agency Dashboard: every client site you run, in one view, with live status and a per-site login-as. Win the eleventh client and you add a row, not another stack to babysit.
What you can do
Three moves that make running a roster feel like running one site
The work that used to mean ten logins, ten passwords, and a rebuild for every new account becomes three native actions you take straight from the dashboard. Each one is a real capability, part of the platform on every plan.
Log in as any client in one click
From the Agency Dashboard, switch into any client account to see exactly what they see, make the change, then switch back to your own admin identity. No shared passwords, no spreadsheet of logins. Every switch is recorded.
Surface: the per-row "Log in as" action in the dashboard above.
Give your team and clients the right role
Three built-in roles decide who reaches what. Administrators run the platform, Editors author content without reaching settings or billing, and Customers stay on the storefront. You delegate to the team and let clients self-serve, while settings and billing stay closed.
Surface: the three-role explainer below.
Clone a finished site as your next starting point
Get one build right, then clone its structure onto the next client site and customize per brand. The new account starts from a proven foundation instead of a blank page, so onboarding takes about as long as swapping the logo and copy.
Surface: clone-forward, run against any build you have already shipped.
All three run from one control surface across the whole roster, so winning a new account adds a row to the dashboard, not a new system to learn.
For agencies · running client work at scale
Four roster tools, on the whole platform
These are the things you do all day when you run a roster of client sites, made native to the platform. Part of every plan, the tools you put to work the moment you are running more than one site.
Multi-site dashboard
Provision, configure, and monitor every client site from a single dashboard instead of logging into each one separately. See which sites are live, which are in staging, and which need attention, without opening ten admin panels to find out.
What it means: your overhead stops scaling linearly with your client count. One control surface replaces ten siloed setups, so winning the eleventh client does not mean an eleventh thing to babysit.
Log in as any client, without sharing passwords
From your dashboard, switch into any client account to see exactly what they see, make a change, then switch back to your own admin identity in one click. No password sharing, no spreadsheet of client logins. Every switch is recorded.
What it means: no password-reset dance, and a record of which account was accessed. Support gets faster and the round-trip is clean.
Three roles for your team and clients
Access runs on three built-in roles. Administrators run the platform end to end. Editors author content but cannot reach settings or billing. Customers stay on the storefront. It is part of the platform, ready to assign, with nothing to install first.
What it means: you hand the team an Editor seat and the client a storefront login, and settings, billing, and platform controls stay with the Administrators. Delegation without exposure.
Clone a proven build
When you have built a setup that works, clone it onto a new client site instead of rebuilding from a blank page. Start from a finished structure and customize per client, so the slowest part of onboarding turns into clone-and-customize.
What it means: the least billable part of agency work, rebuilding the same structure over and over, collapses to clone-and-customize, so a new account onboards in the time it takes to swap the brand.
Some agencies run SGEN as the platform behind their own client relationships: one dashboard, login-as, the three roles, and clone-forward are how you operate that. For how a white-label or reseller arrangement fits your model, talk to sales.
For agencies · off your plate
The maintenance and liability burden moves off your team
Hosting, SSL, CDN, a WAF, and ongoing security patching ship in the Foundation Pack, free on every plan, on every client site. The whole stack runs natively in the platform and is patched centrally, so keeping the roster current is part of the platform, not a per-site chore your team carries.
HostingEvery client site hosted on the platform, no separate host to manage.
SSLCertificates handled for every site, nothing to renew by hand.
CDNContent delivered from the edge so client sites stay fast.
WAFA web application firewall in front of every site.
PatchingSecurity patches applied centrally across the whole roster.
All nativeEvery module runs in the platform, nothing to install or license per site.
The honest posture: a WAF and central patching keep the roster current. SOC 2 and ISO are in progress, we do not claim certification, and we show no certification badges.
For agencies · what else is in the box
The roster tools sit on the whole platform
Multi-site management is how you operate a roster. Underneath it, every plan is the entire platform: all 23 native modules, the Foundation Pack baseline, and the surrounding ecosystem you put to work on client sites.
Templates & clone-forward
A starting point for every new account
Build a structure once, then clone it onto a new client site and customize per brand. Move templates between installations as JSON, so a proven setup travels from one build to the next instead of starting from a blank page.
Integrations
Wire the Google stack clients expect
Native Google integrations (Analytics, Tag Manager, Search Console, and more) plus the rest of the 23 modules, so a client site ships with the tracking and tooling it needs, ready out of the box.
Migration
Bring existing client sites over
Onboard a client who is already live elsewhere without retyping their site: import their content, rebuild the design in SG Builder, and forward their old URLs with native redirects so rankings hold. Want it off your plate entirely? A white-glove rebuild is available, see migrate from another platform.
For agencies · what changes
One dashboard, one set of controls, across the whole roster
Built for agencies running a roster of client sites. The dashboard, login-as, the three roles, and clone-forward run on top of the same platform, on every client site, with no plugin stack underneath any of it.
23
native modules per site, ready on day one
1
dashboard across the whole client roster
1
click to log in as any client, every switch recorded
The Agency Dashboard and capability surfaces on this page are illustrative product surfaces, not screenshots of a specific customer account.
For agencies · common questions
Agency questions, answered
Can I run SGEN behind my own client relationships?
Multi-site management is built around four live capabilities you use today, part of the platform on every plan: a multi-site dashboard, login-as-client, three built-in roles for your team and clients, and clone-forward to spin up new client sites from a proven build. For how a white-label or reseller arrangement fits your agency model and your client relationships, talk to sales.
Can I bring my clients' existing sites onto SGEN?
Moving a client onto SGEN is a rebuild, not an import. Two paths exist: a white-glove rebuild (we rebuild the site on SGEN) or a DIY rebuild (your team rebuilds it with the SG Builder and templates, and clones forward from a build you have already done). For a roster, clone-forward is what makes it fast: get one build right, then clone the structure across accounts. Contact us for white-glove pricing.
How does login-as-client work?
From your dashboard you switch into a client account to see exactly what they see, make the change you need, then switch back to your own admin identity in one click. You do not share or store the client's password. Every switch is recorded.
How do roles work for my team and my clients?
There are three built-in roles. Administrators run the platform, including sites, settings, and billing. Editors author and edit content but cannot reach settings or billing. Customers stay on the storefront with no admin access. You assign a role per person, so the team works without touching billing and clients self-serve without reaching platform controls.
Which plan do I need to run client sites?
The whole platform, including multi-site management (the dashboard, login-as-client, the three roles, and clone-forward), is part of every plan with nothing gated. You pick a plan by how many live sites you run: Studio covers 3, Scale covers 10, and Enterprise runs an unlimited portfolio at a published price you check out on, not a sales call. A free Sandbox gives you unlimited staging sites to build in. The Foundation Pack (hosting, SSL, CDN, WAF, security patching) is part of every plan, even the free Sandbox.
What is SGEN's security posture for client sites I am liable for?
A WAF and ongoing security patching ship in the Foundation Pack, free on every plan, on every client site, with every module running natively in the platform. Each site is patched centrally, so keeping the roster current is part of the platform rather than a per-site chore. On the broader posture, SOC 2 and ISO are in progress; we do not claim certification, and we show no certification badges.
For agencies · pricing fit
The whole platform on every plan. Pick by site count.
Every plan is the entire platform: all 23 native modules, the Foundation Pack baseline, and multi-site management, none of it gated. You are not buying an agency add-on; you pick the plan that matches your live-site count. Two levers make this the agency margin engine: build unlimited client sites free on Sandbox and transfer each to the client when they go live, and Enterprise runs an unlimited portfolio at one flat price, so past a point you add clients without your cost scaling.
Studio
For a small client roster
$97/mo
3 live client sites, the whole platform, and multi-site management on each.
Most agencies
Scale
For a growing roster
$297/mo
10 live client sites, the dashboard, login-as, the three roles, and clone-forward across all of them.
Enterprise
The unlimited ceiling
$497/mo
Unlimited live client sites at one flat published price you check out on, not a sales call. Whether you run one or one hundred.
Build for free on Sandbox first: unlimited staging sites at no cost, then transfer each to the client account when it goes live. Not per seat, so your team grows free. Not per feature, so the whole platform is on every plan.
For agencies
Run your whole client roster from one dashboard.
One control center across every client site, login-as without sharing passwords, three roles for your team and clients, and clone-forward to onboard the next account fast. The whole platform on every plan; pick a plan by site count.
From $39/mo, billed annually. $47 monthly. 2-week trial, cancel anytime. Every module included.